Launching a Specialist Healthcare Range
UNITED KINGDOM
The parent company identified a growing demand within the healthcare sector for furniture that could meet the specific needs of hospitals, care homes, and medical environments.
The market was underserved — with limited product choice, outdated designs, and furniture that often failed to balance comfort, functionality, and infection control.
The goal was clear: to create a dedicated healthcare furniture brand that combined specialist design with the manufacturing expertise of the parent company.
The Solution — Titan Healthcare Furniture
A new specialist brand — Titan — was launched to offer a fully tailored range of healthcare furniture solutions.
The Titan range was developed to meet the exacting requirements of healthcare environments, focusing on:
Durability and ease of cleaning
Infection control standards
Supportive and inclusive design
Comfort and wellbeing for patients and residents
A wide choice of finishes and customisation options
The parent company leveraged its in-house design and manufacturing capability to create products that combine practicality with thoughtful, human-centred design.
The Result
Titan Healthcare Furniture launched with a comprehensive range of solutions for:
Hospitals
Care Homes
Mental Health Facilities
Assisted Living Environments